Email marketing is more than just sending messages to straight to email inboxes. It’s about getting your messages across to target specific groups of users, current customers, new customers and potential customers. By sending them information about special offers, promotions, news, sales, and content, you’re actually encouraging them to continue doing business with you and keeping your name fresh in their minds.
Our expert content marketers create email content that is engaging, informative, and entertaining. We make sure all email marketing campaigns resonate with the target audience. With over a decade of experience, Exprezo Digital is able to work with your team to define, develop, and execute a communication strategy that will deliver results.
We always schedule a meeting with you before create a design or template to know you, your target audience groups, marketing requirement, your industry, what you want to achieve from your email marketing campaign, so that we can create a bespoke campaign for you. We use the data collected in your lists to create email campaigns that are personal, relevant and timely for all subscribers. At Exprezo Digital, our team of designers and developers will work with you to create an email design that is not only consistent with your branding, but likewise garners attention and compels recipients to act.
At Exprezo Digital, we properly filter your database for effective delivery of all email campaigns. We understand that you always want to know if your investment in email marketing campaign is raking in the desired return on investment. At Exprezo Digital, we understand this only justifies your marketing expenses, which is why we’ve made it easier for our clients to track all the metrics of email campaigns by using the tools and analytics on our comprehensive reporting system.
Detailed reports are provided in your dashboard, which allow you to determine your subscribers, the number of times each recipient opened each email, the links that were clicked through, who unsubscribed, who bounced, and much more.